Compare searches between internet marketing and health topics, which one is better to sell to? - Marketing

Are you trying to sell to a market with limited potential when you could be selling to a market that will keep growing and growing year after year? And that has more money too and is more desperate to spend it to stay healthy?

I'm talking about the health market versus the internet marketing market.

Let's look at some numbers.

Doing a quick search on Digital Point's Keyword Suggestion Tool at /tools/suggestion/ reveals that approximately 4407 people a day search for internet marketing related information or about 132k a month. Doing a similar search with fitness shows 14,957 people a day or 448k a month, diet 23,873 a day or 716k a month, weight loss 13,658 a day or 409k a month and lastly health, 30,039 a day or about 901k a month.

At the low end of these terms you have internet marketing and then all the way up to health. And this is just on the general terms. Once you get into the long tail terms and the more obscure keywords and searchers I'm sure the numbers will come out the same.

What these numbers reveal is that the internet marketing field is very competitive for a small pie whereas the health and fitness market is at a minimum 3-4 times as large and filled with prospects who have just as much money to spend on products as internet marketers.

So instead of spending all your time and money trying to sell make money products to other internet marketers try and sell health related ebooks, audios, course, and more and get better results. Both markets have hungry buyers, no pun intended, and are sometimes desperate to get better.

To give you an example look at Yanik Silver's Underground seminars. All of his speakers make their millions outside of the internet marketing niche and do quite well for themselves. There must be a reason he does not have all the other guru internet marketers at his seminars.

Over the next 3-6 months try and find a health niche you can get interested in and start working on a informative content site that will help others. Signup for a health niche PLR site to get you started. Be on the lookout for the latest resale rights offer from your favorite guru. Some of those offers include resale rights to health related products. Or you can just read some health related RSS feeds, start a blog, and comment on it.

Turn your attention away from selling to other internet marketers and look at the health niche and enjoy greater rewards.

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